The National Reined Cow Horse Association is excited to share its partnership with Equilume, a cutting-edge product designed to deliver innovative, science-based solutions that maximize equine fertility, performance, and well-being.
“NRCHA was an obvious choice for Equilume, as the competition horses travel frequently and are expected to perform at high levels in multiple events,” shared Equilume Global Head of Marketing Robyn Volkening. “Cow horse owners, breeders, and trainers strive for every advantage in optimal health and performance, breeding, and strong foals. Equilume can be a valuable tool to support these horses in every stage of their lives.”
Equilume will sponsor the NRCHA World’s Greatest Non Pro competition, held during the NRCHA Kimes Ranch Derby in Scottsdale, Arizona, May 26–June 6, 2026.
“At Equilume, we recognize the dedication it takes for non pro riders to compete at the highest level while balancing careers and life outside the arena,” Volkening said. “The NRCHA World’s Greatest Non Pro represents the pinnacle of achievement in Western performance for these riders, and we’re proud to support their pursuit of excellence.”
Equilume’s science-backed light technology—through the PRO Light Mask and Stable Lights—offers a convenient, natural, and economical way to support equine performance and wellbeing, helping horses stay on track even when they’re turned out or when busy owners can’t always manage lighting schedules themselves.
“We’re excited to partner with NRCHA and support the talented non pro riders who put so much time and dedication into their horses,” Volkening continued. “We respect true horsemanship and are proud to offer tools that help riders and their horses succeed—from breeding all the way through peak performance.”
NRCHA Executive Director Emily Konkel echoed enthusiasm for this new partnership.
“Reined cow horse competitors, owners, and breeders appreciate innovation that can help their horses, from the breeding barn to the show pen,” Konkel said. “Equilume is an exciting brand and one that will resonate with all our members.”
Learn more about Equilume by visiting equilume.com.
For a complete list of NRCHA sponsors and to learn about partnership opportunities, visit nrcha.com/sponsors.
